Brenda Williams ~ Paul Pressler ~ Miri Goldstein ~ Icebreaker: YouRLs & Games

Brenda Williams
The Lab

Welcome. Many of you have been in a Lab experience before. So you know that we believe we can make solutions fun and solve them at Internet speed. Today we want to build our mission, analyze the priorities and define who is responsible. We are building something special here together.

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Paul Pressler
Chairman of Walt Disney Parks & Resorts
We want to make sure that we are grounded on where we are today and where we are going tomorrow. We want to look at our business and our purpose. We want to be motivated by what we accomplish here together. There are some organizational changes that need to occur. We need to be one company and one organization with our goals in alignment. We will need to divide and conquer to create one vision for what we are creating. We want to take the best of what we can do and build something better.

We need a very clear understanding of the purpose of this distribution channel and how this channel plays into our business and how we rank and order the priorities to make this purpose successful. The biggest challenge that we have is that we have a big vision of relationships with the Guest and the internet is a distribution channel to accomplish this and the vehicle to accelerate our vision.

Miri Goldstein
The Lab
We will now get to each other better. Please take a colored card and write down what our personal URL would be and your favorite childhood game. We will each share our URL to describes who you are and tell us your favorite game and the strategy you use to win that game.

Icebreaker
YouRLS and Favorite Games

Instructions: Participants were asked to tell the group what URL would best describe their personality and what game would do the same!

YOUrl

Why

Favorite Game

Why?

Ch-ch-change.com

We are all in the process of always changing to match the need for today.

Tetris

This is a game where you need to always be looking ahead for the next piece and memory of where your fingers are and what they do.

Attack.com

Get to the strategy and get there and attack it.

Solitaire

I attack the game on the PC.

Peacenow.org

I am here to balance the organization from violence.

Backgammon

One on one strategy

Yahoo.com

It is easy and I can explore anything I want.

Monopoly

It is predictable and you can lose some money

Justdoit.com

I am not patient and just want to get things done.

Chess

It is strategy you do not have to finish right away

Wewin.com

You have to have the right attack and we have to win.

Basketball

Keeps you in shape. You can choose your type of game. You can play some better opponents or play inferior opponents.

Choreograph.com

Think of processes and align them.

Scrabble

I love the language game and build on things from others

Surfline.com

It is personal and I am obsessed. It is the most fun thing to do online. It helps me plan.

Hockey

If you are smart and it is fun to rip the goalies head off.

Readytogo.com

We are ready to go.

Risk

It is a very complex and strategic game and with right decision you rule the world.

Dream-it-win-it-have-fun-along-the-way.com

Execute strategy and enjoy life along the way.

Wallyball

It is volleyball on a racquetball court. All can play and you need great teamwork to win.

Relationships.com

About connecting people together.

Monopoly

I love money and to shop.

Mulitcultre.com

I am always thinking of the multiple culture and language aspects.

Blackjack

You can control the risk.

url.com

I can be anything I want.

Balderdash

I love to see the definitions people create for words they do not know.

Focus.com

I think you need to find what you need to focus on.

Backgammon

It reminds me of an older culture and I win.

Byronexhaustsme.com

Yahtzee

It is a game of chance and luck.

Safari.com

Great analogy for how you interact with people while traveling.

Tennis

You win by knowing how to play your opponent the best.

Ontherun.com

I have been in travel business all my life moved all over the world.

Skateboard

You need the courage to do it.

Onthemove.com

I do not like to get stuck in one place. I want to explore.

Pictionary

I like to draw badly and see others draw badly.

Newventuresleverageboy.com

It is mainly because I take parts and make more of them as individual parts rather than as a whole.

Who wants to be a millionaire

I love using the useless information in your brain and the challenge to learn new things.

Myfamily.com
Plan.com
Family is important in my life.

Blackjack

It is a game of strategy and combinations. Very intense.

Soaring.com

We are here to choose to soar or to be in the pits. Soaring takes risk. You have to jump off the cliff and soar.

Poker

Strategy and the elements of unknown combined with the power of bluffing.

Relationships.com

Good things that happen are because of someone else. It is the string to tie us together.

Monopoly

The aspect of rolling the dice and buying real estate. I also love "capture-the-flag". It is war and you have to have strategy and there is one winner and one loser.

Endgame.com

That every process has an end or a destination. The pursuit of the end is very important.

Tennis

Visceral game by yourself or as a team.

Keepthefaith.com

That is what I do. I think about opportunities and what I do to keep the faith

Football

The collision piece was always fun when I was young. It requires a lot of coordination. If one thing breaks, all the game changes. One play can change the dynamic.

Purpleballoon.howcome

Purple is a great color and the balloon represents we can do anything that we want.

Scrabble

You do not have to know the biggest word you just need to use the right letters.