REDWOOD CITY, CA, (July 19, 2006) — Konami Digital Entertainment, Inc., today announced with Buena Vista Games (BVG), that BVG will contribute a portfolio of Disney intellectual properties in a creative collaboration for a series of video games published by Konami. The first title to be released under this agreement is Dance Dance Revolution Disney Mix, a Plug'N'Play product that combines the high-energy dance gameplay of Konami's hit Dance Dance Revolution® (DDR) video game franchise with beloved Disney characters and music.
Dance Dance Revolution Disney Mix lets players experience the exciting action of DDR with all the fun of Disney. The game features Disney characters such as Mickey Mouse, Donald Duck and Goofy, and dance remixes of popular themes such as "It's a Small World," "Zip-A Dee-Doo-Dah," and "Mickey Mouse March." As a Plug'N'Play product, Dance Dance Revolution Disney Mix connects directly to a television set without the use of a game console, delivering an intuitive experience full of competition and choreography with a custom Disney dance pad. The game features multiple difficulty settings that make it easy for players of all ages to enjoy. The game's lively pacing and energetic music make it a great source of exercise for the whole family.
"This is a powerful synergy that leverages Konami's highly popular Dance Dance Revolution franchise and Disney's phenomenal entertainment properties that are beloved around the world," said Catherine Fowler, Senior Vice President of Sales and Marketing, Konami Digital Entertainment, Inc. "With its dynamic gameplay that invites the whole family to get involved and a recognizable cast of Disney characters, Dance Dance Revolution Disney Mix is the ideal product to kick off a series of collaborative games that everyone will enjoy."
"By working with other strong creative leaders in the industry, we are producing innovative games in a variety of different genres that appeal to a broad audience," said Graham Hopper, Senior Vice President and General Manager, Buena Vista Games. "DDR is a fantastic franchise that has the ability to engage players on a variety of levels and is a perfect fit for Disney. We look forward to working with Konami to create great video game experiences."
Dance Dance Revolution is the only video game in which players move their body to upbeat tunes while allowing them to exhibit their own innovative flair and original dance moves. DDR combines quick reflex action with pulsating dance music for intense "get-up-and-play" fun. Players are challenged to match their dance steps with the flashing arrows on the screen while keeping up with the high-energy beat of the music. Since its home video game console debut in 2001, the DDR franchise has sold more than four million units in North America.
Konami is partnering with Majesco Entertainment, a leader in Plug'N'Play products, to develop Dance Dance Revolution Disney Mix. Majesco also makes the popular Frogger and Konami Arcade Advanced Plug'N'Play products.
Dance Dance Revolution Disney Mix is scheduled to launch this fall. For more information on the DDR franchise, please visit www.konami.com/gs
About Konami
Konami is a leading developer, publisher and manufacturer of electronic entertainment properties. Konami's titles include the popular franchises Metal Gear Solid®, Silent Hill® and Castlevania®, among other top sellers. The latest information about Konami can be found on the Web at www.konami.com. Konami Corporation is a publicly traded company based in Tokyo, Japan with subsidiary offices, Konami Digital Entertainment, Inc. in the United States and Konami Digital Entertainment GmbH in Frankfurt, Germany. Konami Corporation, the parent company of Konami Digital Entertainment, Inc. is traded in the United States on the New York Stock Exchange under the ticker symbol KNM. Details of the products published by Konami Digital Entertainment, Inc. can be found at www.konami.com/gs.
About Buena Vista Games
Buena Vista Games, Inc. (BVG) is the interactive entertainment arm of The Walt Disney Company (NYSE: DIS, http://www.bvg.com). The division publishes, markets and distributes a broad portfolio of multi-platform video games and interactive entertainment worldwide. The company also licenses properties and works directly with third-party interactive game publishers to bring products for all ages to market.
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