BURBANK, Calif. — (January 11, 2006) — Samson the Lion must use his animal instincts when he sets out on the adventure of his life to save his son, Ryan, who accidentally gets shipped from the New York City Zoo back to the wild. Samson gets help in the quest from his best friend, a squirrel named Benny. Walt Disney Pictures Presents The Wild, a new video game from Buena Vista Games based on the upcoming CGI animated feature film, will hit retail shelves April 4, 2006, exclusively for the Game Boy® Advance system.

"The Wild video game is an exciting adventure with wild animal characters and unique settings based on the upcoming CGI animated film," said Dana Long, director of kids marketing for Buena Vista Games. "Kids will love the zany challenges and obstacles that they will encounter in the handheld video game as they help Samson and Benny make their way from the city to the jungle."

The Wild is a single-player, side-scrolling adventure game that allows players to take on the role of Samson and Benny through 18 levels of play. Both characters have their own unique levels, each tailored to their on-screen personalities. Kids 6-11 years old will have to guide the characters through stormy seas, erupting volcanoes, vicious dogs and angry wildebeests as they traverse land and sea to help Samson rescue Ryan. The Wild video game is set to release April 4, 2006, in conjunction with the feature film's April 14 theatrical opening.

About Walt Disney Pictures' "The Wild" film
"The Wild" is an irreverent comedy that follows the life of an eclectic group of animals at the New York Zoo. The voice talent includes Kiefer Sutherland (as the lion Samson), Greg Cipes (as Samson's son, Ryan), Jim Belushi (as Benny, the street smart squirrel), Janeane Garofalo (as Bridget the giraffe), Richard Kind (as Larry, a dim-witted anaconda snake), William Shatner (as Kazar, a wicked wildebeest), and Eddie Izzard (as Nigel, an acerbic koala). Director Steve "Spaz" Williams and producer Clint Goldman helped to revolutionize CG character animation during their long association with Industrial Light and Magic (ILM), which included such films as "Jurassic Park," "The Mask," "The Abyss" and "Terminator 2: Judgment Day."

About Buena Vista Games
Buena Vista Games, Inc. (BVG) is the interactive entertainment arm of The Walt Disney Company. BVG publishes, markets and distributes a broad portfolio of multi-platform video games and interactive entertainment worldwide. The company also licenses properties and works directly with third-party interactive game publishers to bring products for all ages to market. For more information, please log on to www.buenavistagames.com.

™, ® and Game Boy Advance are trademarks of Nintendo. © 2001 Nintendo.


CONTACTS:

Buena Vista Games
Eric Wein
(818) 553-4137

Bender/Helper Impact
Jennifer Campana
(310) 694-3144
[email protected]